Applicant Journey

The Applicant’s ATS Journey

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When trying to pick the right applicant tracking system for your organization, there are a few key points that are often a priority. 

Is it user-friendly? Is this solution being updated to keep up with current recruiting trends? Are there ample support resources for my team? 

And while all of these factors are important, it is easy to lose sight of one of the most valuable questions. 

Is this tool supporting the applicant’s hiring journey?

When you think about it, your relationship with one of your potential future employees starts as soon as they click on your job listing. Only 25% of all candidates rated their hiring experience as great, according to Talent Board. As the world continues to transition even further into the digital sphere, more and more applications are getting completed online. 

So what ATS tools can your organization use to make the best first impression possible? 

Easy-to-Understand Job Listings

It’s imperative applicants understand your organization quickly as they hunt for the perfect new role –  you need to stand out against every other company.  Including essential information in the job listing allows your applicants to get a good sense of your business, and the role, without having to do additional research. Be sure to emphasize company culture, benefits and your mission. 

Engaging Application Forms

Want your candidates to actually engage with your application? Trust us, you do! Build a custom application form that asks the right questions and gathers valuable insight into each candidate. Skip the long forms that ask for the information already available on their resume and leave your applicants feeling refreshed by your process with skill-based or thought-provoking questions.

Automate Your Communication

We know, there aren’t enough hours in the day to stay on top of all communications, internally and externally. Through our Automated message options, you can ensure that you are up-to-date when communicating with your applicants. If the candidate opts in to SMS, you can also reach them on their mobile devices for quick and easy communication. 

“Self-Schedule” Interview Tools

Want to avoid the “back and forth” when scheduling interviews? Utilizing our interview scheduling tools, getting interviews setup is quick and efficient. Easily select times that work best for multiple members of your team, or invite applicants to schedule themselves on your calendar.


Don’t let a rock star pass you by! The subscribe field at the bottom of every application ensures that applicants have a space to let you know they are excited to learn about your future job listings.

Turnover is expensive with hard and soft costs to your organization. Modern recruiting tools help you attract and source qualified candidates, while saving you energy and time throughout the hiring process. Ensure your applicants are excited to hear from you by providing them with a seamless, engaging candidate experience. Try HiringThing’s easy-to-use, feature-rich applicant tracking system with a free 14-day trial today!

Author: Allie DeCaro

Allie is a Business Development Specialist at HiringThing, an award-winning online recruiting software provider dedicated to changing the way businesses hire talent. Questions? Contact HiringThing Marketing.

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