YouTube, a Powerful Next Generation Recruiting Tool


If you are recruiting to fill open positions at your company, YouTube is a great way to tell the world about your company and showcase your culture, benefits and talent. Why YouTube? For starters, it’s the third most popular website in the world .

Here are three great examples of how some companies are using YouTube to reach out and connect with job seekers. See for yourself how little time it takes for a video to communicate your corporate culture to the viewer.




These YouTube videos demonstrate how small and medium sized organizations can use video to grab the attention of great candidates. Don’t be afraid to pick up the video camera or your smartphone and share with potential employees the inside scoop on your company and your team. It will help applicants notice you and give them a better understanding of what they can expect if they come to work for you.

After you’ve created your own YouTube masterpiece that showcases everything that is awesome about your company, don’t stop there. Share your YouTube video with job seekers by including a link to it in your job posting description as well as posting it on your company careers page. Take advantage of social media to help you get the word out by posting your video to your company’s Facebook, Google+ and LinkedIn pages and sharing it on Twitter and Pinterest.



Author: HiringThing

HiringThing is easy to use, intuitive online recruiting software that makes it easy to post jobs online, manage applicants and hire great employees.